Types of Packaging Solutions

Packaging is one of the most important components of a marketing strategy. All brands need to be aware of what packaging is about and how it can help their brand in different marketing situations. Packaging encompasses many aspects like brand identity, consumer perceptions, consumer behaviour, causes of purchase, message/brand expression etc.

The main objective of any manufacturer is to produce the best quality products that are appealing to the customers and trustworthy. With the help of the best packaging solutions, manufacturers can achieve their main objective. There are different types of packaging solutions available in the market.

Paperboard Packaging

Paperboard packaging Paperboard packaging is the most common packaging material used. It’s made up of several layers of paper glued together. You can recycle paperboard packaging and reuse it. Many paperboard boxes and other containers are designed to be flattened for easy storage or to save space during shipping and storage so that they can take up less room than different types of packaging materials like plastic. Some examples of paperboard packaging products include cereal boxes and shoe boxes.

Corrugated Boxes

Corrugated boxes are the most popular and effective form of packaging. They’re strong, durable and can withstand a lot of weight. Corrugated boxes are made up of layers of paperboard that are held together by an inner flange in each box to create a rigid structure with strength and durability. These types of boxes are ideal for shipping or storing fragile items as you can stack them without collapsing. Corrugated Boxes come in various sizes, shapes and colours; from small to large (rectangular) or square-shaped corrugated cardboard box sizes, you’ll find the perfect solution for your needs.

Plastic Boxes

Plastic boxes are made of high-density polyethylene (HDPE), a type of plastic that is highly durable. They are used for shipping and storing products. Plastic boxes have many different sizes, shapes, and configurations. They’re also recyclable.

Chipboard Packaging

Chipboard packaging is made from paper, but it’s not just any old piece of paper. In fact, chipboard is often laminated to give it additional strength and stiffness when needed.

Paperboard is often used for packaging because of its strength and durability. For example, cereal boxes are usually made from chipboard because it can carry the heavy weight of the cereal. Chipboard is also used in art projects like book covers & postcards and industrial applications such as particleboard panels or corrugated cardboard sheets (which are made by gluing together several layers of fluted chipboards).


Polybags, made of polyethylene and other materials, are incredibly versatile. They’re easy to use and inexpensive to purchase and can be custom-made to meet your needs. Stock items are also available for short lead times. Polybags have a variety of applications that include:

  • Food packaging.
  • Pharmaceutical packaging.
  • Industrial packaging (e.g., chemicals).

Cutting out the time and resources spent on printing means you have more money to spend on other aspects of your business. So, take a closer look at packaging solutions and see how they could help you improve your shipping efficiency and save money in the process.

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